Toys, Kids & Baby Fulfillment
Toy and baby product fulfillment is storing and shipping toys, games, children’s apparel, nursery items and baby care products. The category is highly seasonal, with a large share of sales in the fourth quarter; products range from small plush toys to bulky strollers and furniture; and retailers require EDI and compliance labeling. YouParcel fulfills toys, kids’ and baby products from New Jersey and California for your store, Amazon, Target, Walmart and other retailers.
Estimate Your Monthly Cost
At a glance
- Products
- Toys and games, children’s apparel, nursery items, baby care and gear.
- Sizes
- From small toys in bins to bulky and oversize items.
- Retail
- Retail and wholesale orders with EDI and retailer compliance.
- Holiday peak
- Short-term storage for fourth-quarter stock.
- Locations
- Fulfillment centers in New Jersey (East Hanover, NJ) and California (Rialto, CA). Use one coast or split inventory between both.
How toy and baby fulfillment works
Ready for the holiday peak and for retail buyers.
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2. Receive and check
Plan for the fourth quarter
Toy brands can sell a large share of their year between October and December. We plan receiving, storage and staffing with you ahead of the season, and short-term storage holds the extra stock without a long-term commitment.
Retail-ready
Big-box retailers send purchase orders by EDI and expect cartons labeled to their routing guides. We fulfill retail and wholesale orders with EDI and retailer compliance from the same inventory as your online store. See B2B and retail fulfillment.
Compliance stays with the brand
Children’s products sold in the US must meet CPSC requirements, including third-party testing, a Children’s Product Certificate and tracking labels. These obligations stay with the manufacturer or importer.
Frequently asked questions
Do you fulfill toys and baby products?
Yes. We store and ship toys, games, children’s apparel, nursery items and baby care products from New Jersey and California.
Can you handle the holiday peak?
Yes. We plan the fourth quarter with you in advance, and short-term storage holds extra seasonal stock.
Can you ship orders to Target and Walmart?
Yes. We integrate with Target, Walmart, Amazon and 70+ platforms, and fulfill retail orders with EDI and retailer compliance.
Can you ship bulky items like strollers?
Yes. Bulky and oversize items are stored and shipped as well; oversize items are priced separately.
Who is responsible for CPSC compliance?
The manufacturer or importer. Testing, the Children’s Product Certificate and tracking labels stay with your company.
Last reviewed October 2026. Regulatory information is general, not legal advice; confirm CPSC requirements for your products with a qualified advisor.
Tell us about your products
SKU count, sizes (especially bulky items), monthly orders by channel, retail partners, and your holiday forecast.
What stays with you
CPSC testing, the Children’s Product Certificate and tracking labels.
Importer of record for goods you import.
Talk to an expert before your peak
Share your products, channels and holiday forecast, and we will show you how fulfillment would work for your brand.
YouParcel for toy and baby brands:
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All of Your Logistics Needs
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